As a company, we believe in offering our clients options. The way we do this is through an initial Discovery call, which we have with every new client. But before we both commit to marking a date on our calendars, it’s probably best to know if we’re the right fit for each other.

You are a Professional Service Organization or Educational Institution

This is the market we exclusively serve. After years of experience practicing this discipline for clients across a variety of industries, this is the market that we bring the greatest value to. If you don’t fit into this market, unfortunately we are unable to help you. The good news is that there are a lot of really talented marketing companies out there that aren’t hard to find and probably can’t wait to do business with you. If you need advice as you navigate through that journey, reach out to us. We might be able to point you in the right direction.

You are a key decision-maker

We work with key-decision makers in client organizations. While that is typically a principal or partner, sometimes they are the influential people inside of the company who are trying to do what they can to help. We welcome these individuals because we know the level of risk required to stick your neck out and try to create change at work. We just want to be clear that in order for us to carry on an official engagement, we need direct access to the decision makers.

You have identified an approach of ours that sounds like it could work for you

It is important that you understand the many different ways we help our clients before we connect. By listing the approaches we take above, along with the methodology that guides them, we want you to have some idea of which one seems right for you based on where you feel you currently are in time. We realize that you may still have a level of uncertainty, and even expect you to have questions. Don’t worry about that, we can address all of that when we speak.

You have a budget

It is important for our clients to spend time thinking about the budget they have in advance of our conversation. We understand that many clients often wait to reveal a budget until they find out a price. As experts, we don’t play the game this way. Instead, we take your budget and create at least one option that works within it. We then come up with additional options that allow us to creatively explore other ways to help you, without any budget restrictions. Because it’s just as important for us to know your budget as it is for you to know what our price is, we have something called a MLOE – Minimum Level of Engagement. The MLOE for the most basic approach that still delivers value for clients is 10k.